ARE YOU GETTING ENOUGH FIBRE?

Are you getting enough Fibre? Full steam ahead for Yorkshire’s Legend

03/07/2022

Legend Ltd are delighted to announce not one, but two official partnerships with Yorkshire County Cricket Club and Bradford City Football Club.
The Bradford born Internet Service Provider has agreed a one-year contract at each Yorkshire club which will see its branding inside the Valley Parade Stadium (BCAFC) and Headingley Cricket Ground (YCCC) for the 2022/23 season.    Legend will also become the main sponsor of the Bradford City Business Club, set to be re-launched later this year and a Club Partner of YCCC which includes the player sponsorship of YCCC Club Captain, Steve Patterson.   The Sunbridge-based full fibre broadband provider are part of the UK Government’s Digital transformation programme to ensure that homes and businesses across the UK can access ultrafast and reliable digital connectivity. No copper, just full fibre connection for the fastest speeds and zero latency.

Gary Bell, Legend CEO, said:

‘Yorkshire we’re coming for you. We’re thrilled to be able to offer our ultra-fast, full fibre broadband not only in Bradford, but now Leeds, Huddersfield and Harrogate and imminently other Yorkshire cities. We’re optimistic that the two partners we’ve carefully selected will help us champion Legend as a brand and give us the opportunity to serve Yorkshire’s most loyal sports fans day in, day out.’

Kayleigh Hallas, YCCC Commercial Sales & Partnerships manager said:

‘It’s a real pleasure to have Legend on board at Yorkshire County Cricket Club, spectators will start to see advertising boards around the stadium and should look out for some exciting social media competitions which we’ll share with them.’
Gary Bell, Legend CEO, Ottis Gibson, YCCC Head Coach & Daniela Hallsworth, Legend Marketing Manager

Image: Gary Bell, Legend CEO, Ottis Gibson, YCCC Head Coach & Daniela Hallsworth, Legend Marketing Manager

Credit: Jack at Headingley Cricket Ground

City’s commercial manager, Michael Shackleton, said:

“We are delighted to be welcoming Legend on board as the club’s newest official partner.    “As a fellow Bradford-based business, it is great to see Legend so keen to get involved with the club and offer up their fantastic services to our supporters.    “I would like to thank Gary and the team for their fantastic support and am looking forward to our affiliation.” 
Gary Bell, Legend CEO & Michael Shackleton, BCAFC Commercial Manager

Image: Gary Bell, Legend CEO & Michael Shackleton, BCAFC Commercial Manager

Credit: Ethan Pickering at BCAFC Grounds/ Valley Parade

To find out more about Legend and the services they offer, please click here.

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